Nov 11
0

Why People Often Connect Well With Animated Videos

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There are many different types of videos, one of which is animation. Animated videos are particularly useful in getting the audience to understand complicated concepts and products.

According to statistics, as many as 65 percent of people are actually visual learners, and the brain receives 90 percent of the information it is sent as visuals. Visual information is also processed by the brain at up to 60,000 times more quickly than text.

Animated videos are therefore an excellent method with which you can bring a story to life and ensure that people can connect with the message you are trying to send in a dynamic way that will engage them anywhere and at any time.

The expressiveness of animation

Live action video is great, but it also comes with a number of undeniable limitations that do not apply to animated videos. Animated videos enable factors such as characters, context, tone and perspective to be expressed in fun, inspiring and original ways.

In order to ensure that the audience is able to connect directly to the central concept of the video, animation has been shown to create a higher engagement level than that can be provided just by live action video.

Holding attention

Animation is also better at holding the attention of the audience better than any other form of video. Animation is capable of evoking emotions that will resonate with people, make them interested in following the story that you are trying to tell and increase the likelihood that they will want to talk about what they have just seen once the video has concluded.

One great example of this that almost everyone will always be familiar with is Google Doodles. These animations are just so adorable that they make people want to immediately click on them.

Audience identification

One of the best things about animated characters is that a fully customisable animated marketing video allows animated characters to be changed to come with specific features.

This means that the animated characters can actually be presented in a manner that looks like their audience. If your audience is able to identify with the characters that they are watching then it will help them to connect with the video even more. It may even cause people to become trusting of your brand as they feel represented and that you know and care about who they are.

The creative possibilities of animation

Animation comes with a vast array of creative possibilities in regards to telling your story in an artistic manner. Beautiful animation can even be used to deal with the most emotionally difficult concepts by tackling tough subjects in a neutral way.
The production of animated videos is also a lot more adaptable and flexible because you have complete creative control all the way through the process.

The types of animated videos

There are a number of different types of animated videos.

Whiteboard animation is one type of animated video that is particularly good for getting across complex topics in an accessible manner. These videos usually last between thirty seconds to just one minute but even when longer than that still have the ability to hold the attention of the viewer and enable them to remember more of the information for a longer period of time.

Typographic animation is essentially moving text, which helps keep the viewer engaged because the text on the screen is actually moving. Entire sentences can be animated along with music and beautiful visuals.

Cartoon videos are the most familiar type of animation, and are very engaging, capable of being used for any kind of video from general corporate brand overviews to tips and tricks etc.

Zaini Media can create the video you want with the animation style of your choice and begin helping you to connect with your audience immediately. Contact them today!

Nov 11
0

Choosing the Right Kinds of Visuals for Memorable Corporate Videos

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More companies than ever before are becoming aware of the importance of visual content.

Visuals are a powerful tool for engaging the audience, making them a crucial factor in the production of memorable corporate videos.

Visuals make a crucial first impression on anyone watching a video, in much the same way as the cover of a book. However the style of a video needs to be there for the entirety of its duration, making it all the more crucial to choose a visual style that tallies with the overall aesthetic and personality of your business.

Why does the visual style of your video matter?

There are a number of different visual styles used in corporate videos today. These styles include the likes of stock footage and animated video, animated graphics and still images, animated text, an animated presenter, live video with a presenter or interviews, and animated scenes and characters.

When choosing which of these styles to include in your corporate video in order to make it as memorable as possible, it is important to use logic to work out the style that would work best for your business.

COMMON VISUAL STYLES

Arty

An arty style is popular with some corporate videos, able to encapsulate intriguing fonts and attractive illustrations or graphics. These visuals work well with businesses in more creative industries, be they product-related or service-driven. An arty visual style provides a great deal of freedom for businesses to show off the creativity of their talent.

Bold

Bold is the name of another common visual style. This can be achieved by using the likes of snappy text animations, large fonts, geometric graphics and text that is all capitals.

Another method of conveying an image of boldness is with the use of colour. Go for vivid hues rather than muted backdrops.

This style is well suited to businesses that want to be noticed and make a statement, such as those in the fashion, tech or restaurant industries.

Clean

One of the most common visual styles used in corporate videos is known simply as a “clean” style. This is a pared back, very simple visual style that usually makes use of modern fonts on a solid colour backdrop. This is very common for the simple reason that it is suited to many different kinds of businesses.

Whether you choose a text or vocal narration style, it also needs to be kept simple and crisp as there is no point in having a simple visual style only to clutter it up with long-winded descriptions.

A clean visual style is often seen as an indication that your business is efficient, established, trustworthy and above all professional.

The visual style is thus suited to videos made by businesses that want to emphasise either their reliability or the simplicity of their products and services.

Elegant

The other most common visual style used in corporate videos is elegant. An elegant style lends itself to sophistication, and usually features gradual panning within video clips, slow motion, and extravagant font styles as well as other forms of visual embellishment.

This style is often used by businesses that pride themselves on being timeless and traditional and offer premium high quality service or products such as weddings and high class real estate.

How to choose

There are a few ways in which you can work out the visual style that would be best suited to your corporate videos. One good tip is to work out who your main industry competitors currently are, and check out the visual style of their videos. Make your own judgement as to how effective and appropriate you believe those visuals are, and adopt your own approach in response.

Nov 11
0

Common Video Mistakes That Hurt Your Brand’s Reputation

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Video can be a great tool with which to market your services and products and enhance the reputation of your brand. However the flipside can also be the case. Making a mistake with your promotional video can be costly and actually do your brand’s reputation a lot more harm than good.

While some mistakes may be specific to your particular company or industry, there are a number of common video mistakes that are made by marketers across many different fields.

The good news is those mistakes are so common that they can be easily avoided just by following a few simple tips.

No story, no video

One of the most common mistakes in video marketing is failing to include an actual story within a promotional video. Storytelling is integral to the process of communication and has been since the dawn of human history.

Using stories in marketing videos help the viewer to remember your brand and may even result in them making an emotional connection to it. Some brands, such as Nike, have used the art of storytelling in their marketing videos so effectively that they are able to dominate the industry that they are in.

Stories need a beginning, as well as a middle section, and an ending. The beginning should present the problems your customers are likely to face in order to grab their attention.

The middle part of the story is demonstrating that that problem can be solved by the products or services offered by your brand.

The end of the story should be your best USP to ensure the viewer will remember your brand and want to find about more about it.

Lack of preparation

One of the biggest single mistakes in regards to video marketing is brands that make a video just for the sake of doing so. A video that is produced without the brand having a wider marketing strategy and distribution plan is almost guaranteed to fail.
Videos need to be just one aspect of a much bigger branding and marketing strategy.

It is crucial to understand precisely why the video is being made, the audience it is being aimed at, and what you are hoping to achieve after completing the video.
This mistake can thus be avoided by being aware of the reasons why the video is being made and who you want to see it. This should also include the platforms on which you are intending to post and share the video.

Trying to do too much

Many marketing videos fail because they are trying to achieve too much in such a short space of time. The best marketing videos for brands are those that have a singular focus.

Including an overabundance of different messages within a single video can make it overly complicated and end up just confusing your audience as to precisely what it is you are trying to say.

In some cases it may be unavoidable to have two messages within a video, but it should never include more than that. The result will be a video that is shorter and more digestible, as well as being more entertaining for the viewer.

Think about the message you want your target audience to hear and narrow it down to one or two vital points. You cannot solve every problem with just the one video, so if there are many different messages you want to put out, you may want to make multiple videos.

This will not only make these messages simpler for the viewer to consume, but will also have a healthy impact on the SEO of your brand’s website.
Avoiding common mistakes will ensure that the marketing videos you produce do the job you want them to do and cement your reputation as a quality brand.

Nov 11
0

5 Tips for Brainstorming Engaging Storylines

Posted by | Film Production | No Comments

Engaging storylines for videos for your brand are generally acknowledged to be a perquisite in this day and age, but the brainstorming process to try and come up with those storylines in the first place can be as somewhat trickier endeavour.

Brainstorming is important because while it can be very difficult to try and think of new ideas when you are on your own and just staring at a blank piece of paper, when creative people get together and are allowed to bounce ideas off each other, wonderful things can happen. However there are some tips to follow that can ensure the brainstorming process will be able to actually succeed in coming up with ideas that are new, exciting and above all useable.

Creating a routine

You cannot just sit around and wait for an idea to materialise when the deadline for the next video is fast approaching. Inspiration needs work, and work needs some kind of routine to be established in order for anything to get done.

Having a regular brainstorming routine gets people into the mindset of using their creativity and imagination and constant and regular brainstorming sessions will allow the brain to get used to the practice and start coming up with new ideas for videos much more easily.

Defining the process

Brainstorming meetings will have a lot more focus if everyone who is participating in them understands the level of output that they are expected to produce. Brainstorming can pay particular dividends in two particular places during the process of making a new video.

The first of those places is in the conceptual stage. This kind of meeting is usually used to find at least three of four solid ideas that your company’s Creative Director or your client can seriously consider. The story the video wants to tell, the technique or the style that it is going to use and the dominant message or metaphor that the video needs to make use of are all questions that should be considered during a brainstorming session.

Watching other videos

One of the great keys to sparking our own creativity and imagination is to watch other creative content. This isn’t about stealing or plagiarising other people’s ideas so much as it is about how other people’s ideas can inspire new ones of our own. Watch other videos, not necessarily even limited to brand videos within your own particular industry, and see if there are any character types or concepts that you could turn on their head and make your own. You could take a moment or notion that is a small part of another video and make it your main focus, or even flip the central idea to best suit your particular company or industry.

Building the right brainstorming team

A common mistake made by companies is inviting just too many people to a brainstorming session. It is important that everyone present in such a meeting is able to contribute, and anyone who is unable or unwilling to do so will actually just serve to inhibit those who would otherwise be more productive.

Generally speaking two or three people is probably enough for a meeting in which to brainstorm ideas for a new video for your brand, although there are some instances in which more people may be appropriate or necessary.
Mixing together those with copywriting and visual arts skills can produce excellent results.

Make use of your resources

Having a list of all available resources can also be a help to the brainstorming process, making it easier to come up with a story if you have access to certain location, props or even people that that story could then be wrapped around.
Brainstorming can be a powerful tool for productivity and help to plan and develop new ideas that can keep your videos engaging for a long time to come.

Nov 11
0

There Isn’t A One Size Model For Engaging Videos

Posted by | Animation, Film Production | No Comments

Video improves the conversion rate for customers according to the majority of businesses, but most scale-up and start-up firms have not yet really taken full advantage of the medium when it comes to using it to market their brand and in spite of this success rate, the most popular video website, YouTube, is only used by 52 percent of B2B marketers, according to a report on the social media industry by Social Media Examiner.

But videos marketing and the use of YouTube to deliver those videos can be incredibly powerful tools for B2B brands as they help to humanise their brands, engage potential customers, improve their SEO ranking on Google and create experiences that are much more memorable for customers.

The importance of creativity

The upfront cost of making marketing videos can be an issue for many companies, of course, yet possibly an even larger obstacle is a dearth of creativity. Marketers who do not diversify their videos will find their audience dwindling rather than increasing.

The truth about making engaging videos is that there is not a “one size fits all” model for success, and that making videos engaging is reliant on variety and creativity. Being creative can sound like it is easier said than done. However there are a number of different ways of creating and presenting videos that will result in diverse content and inspire even more creativity just because of their inherently different style.

Telling a story

Many people believe that the future of content marketing is using videos to tell a story. Viewers are more likely to be grabbed by a compelling story and to then keep watching.

A narrative format is a good fit for a B2B video and there are a number of ways to present such narratives, but even just having one person tell a story to the camera can be a simple way to create a worthwhile video in a very short space of time.

Getting to know you

Another good idea is to conduct an interview with your brand leaders, as this will not only humanise your brand but also showcase your expertise and assist your company to build authority in your particular niche.
Videos such as a “day in the life” of your organisation’s employees can provide a similar function. Such videos do not have to be focused solely on work and can include elements such as office birthday parties and fun and games, and can be very beneficial when it comes to recruiting new clients as it makes your company more relatable.

Event videos

Videos can also be used to help promote the fact that your brand will be a presence at a particular industry event, or showcase your attendance after the fact. These events offer plenty of chances to engage your industry fellows as well as capture fascinating sounds and sights and increase your overall brand awareness.

Sharing success stories

Case studies and video testimonials can be one of a brand’s most effective marketing tools when utilised in the correct manner. Video testimonials offer your audience the chance to look at the actual work that your company engages in, while also allowing your satisfied existing clientele to provide their own perspective on the positive experiences they have had with the services or products that you provide.

The main point of videos such as these is to hit on an angle that will genuinely interest an audience without being too self-congratulatory or overly promotional.
There is no end to the different kinds of videos that your brand can make, from running series to industry news updates, animations, and interactive Q&A sessions and beyond, all of which can be effective in marketing your brand.

Image: Flickr

Aug 27
12

Building an Emotional Connection through Animated Videos

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Cartoons were a big part of childhood for millions of people, with the fun imagery and bright colours of appeal to many different age groups. This kind of whimsy can be used in the present day to grab the attention of an audience, but even more important than engaging and entertaining that audience is touching them on an emotional level. If someone is able to form an emotional connection with your brand, it is much more likely that they will choose to become one of your customers. Animated videos of a high quality are thus are a good way for firms to connect with their potential customers on that level. Animation can still be a good fit for more serious businesses that wish to maintain an air of professionalism, as a more subtle approach can still be taken if they wish to avoid the wildly exaggerated style of cartoon characters. 

Why emotional animations are so important

The characteristics of emotional animations can not only increase your brand’s connection with customers but also bring out positive feelings that may even surprise them. People who make use of an interactive product and are entertained by it gain an often unconscious sense that the company behind that product cares about them. It is also a good idea to design your animation in the manner of a proper story, with a context, beginning, middle and end point that makes sense. Storytelling should always take precedence over bangs and flashes. However the emotional response should be kept in mind at all times. Humans have problems to solve and needs to be fulfilled, but we also have emotions and we enjoy moments that amuse us. When we are amused, our brains generate dopamine, which makes us feel good, and users who feel good are going to stay locked-in. The good news is there are a number of ways to use animation to generate the emotional response you want in your user. 

The importance of colour

One excellent method is to make use of colour. Different colours can affect people in different ways, and if there is a particular colour scheme associated with your brand then it is a good idea to make use of that in order to connect the animation with your brand in the minds of the audience. If not then you should keep in mind that people tend to be naturally drawn to bold primary and secondary colours. Colour can be particularly effective when used in whiteboard animations as you will be able to make some elements stand out more clearly. 

Why big is better

Another important thing to remember when trying to use animation to generate emotion is that big is better. Large images always draw the eye, and can be particularly impactful when used to depict an emotional response in an animated character. 

Let’s face it

This brings up another crucial aspect of animations – facial expressions. The great majority of animated videos made for brands feature a character that is fun and easy for the audience to relate to, and that empathy is encouraged by having that character display a recognisable range of emotions. Facial expressions in animations can be kept subtle and maintain a tone of professionalism while still bringing out feelings such as confusion, contentment, frustration, panic and happiness during the video. 

These are just some of the methods that can be employed to make that desirable emotional connection with viewers watching your brand’s animated video, a connection that can turn a potential customer into a real customer, and a one-time customer into a regular. Zaini Media is one of the most innovative and dynamic corporate video production firms in Dubai, and their modern filmmaking techniques combined with their catchy stories and cinematic visuals will make your animated video fulfil all your expectations. Contact them today! 

Image: Flickr

Jul 22
18

Zaini Media Puts Customer Satisfaction First!

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As one of the most dynamic and innovative corporate video production companies in Dubai, we create work that we take pride in.

We’re proud to be listed among the top video production services in the UAE by Clutch, a ratings and reviews platform based out of Washington, D.C.

We offer an array of services and customize our work to meet the needs of each client. Our list of satisfied clients includes the likes of Nike, Adidas, Samsung, National Geographic and many more.

The quality of our work speaks for itself. For example, earlier this year, Dr. Suliman AlHabib Hospital hired us to make a video promoting its orthopedic expertise. We achieved this goal using an animated short movie format as seen below:

We put together an aesthetically pleasing, simple and effective message that delivered the message to the target market segment. The result was a satisfied client, and that is our ultimate goal.

Another one of our projects was DU’s promotion of the 5G network. 5G is going to revolutionize the way we do everything online and create new possibilities that will drive innovation. To communicate this message we put together a video that would do justice to the awe-inspiring idea:

 

As shown above, we do not approach projects with one plan of action but rather adjust based on each client and each task to ensure that our customers receive the best value for what they are attempting to do. We encourage you to check out our complete portfolio and watch the videos to get a full picture.

We really appreciate all of our clients who have helped us get to this point. Without their support and feedback, we would not be in our position today.

Jul 12
18
Importance of Video Marketing

Why Video Marketing Is Important

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It can be a challenging trying to convince the marketing department to incorporate video as some people see it as a big commitment. The managers could be of the opinion that video production is expensive and difficult to track. That is why they will turn away the idea of looking for corporate video production in Dubai as they might not know what they are dealing with in the first place. Video marketing is not as complicated as most people think.

More than 87% of companies are now using video in their marketing campaigns. Video has a powerful effect on consumers as more than 79% of people claiming that a video from a brand helped in convincing them to buy the product or service.

Video is not only the present but also the future of marketing. That is why it crucial for companies to incorporate it into their marketing campaigns for long-term sustainability. Here are some of the reasons why you should include videos in your marketing strategy.

Very effective on social platforms

If you have been using social media for a while, you know how important video content is. According to research, 48% of people said that they are more willing to share video content with their friends compared to other forms of content. The best way you can make an impact is to post your videos.

Video is growing every day and the opportunities on social platforms like Facebook and Instagram are enormous. Video content has the highest engagement compared to other forms of multimedia. You can go ahead and post live videos as it is likely to get six times more the interaction compared to normal videos.

Good for Mobile Viewers

There was a recent study done by Delloite which found out that Americans check their mobile phones 8 billion times a day. More than 75% of the video views come from mobile. This means that you have to create custom content with mobile viewers as the priority. There has been an increasing demand for fast content and mobile is the platform of choice.

More Attention

Video content is likely to capture more attention compared to pictures or text. We live in a fast-paced world where so many things are demanding the consumer’s attention. You have a small window of opportunity to impress and using video can be very effective. Video is more effective in capturing the eyeballs compared to static ads. Studies have shown that a user is likely to spend 88% more time on a website with an engaging video.

Emotional Connection

Emotional branding is more authentic and appealing and the best way to convey it is through video. More than 94% of consumers are likely to recommend a brand that engages them emotionally. The emotions have a big impact as they create a positive ROI. You can expect a new experience with video every time. That is why companies need to create new content frequently. For more information on video marketing, you can check out https://www.zainimedia.com/

 

 

Zaini Media

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Dubai Media City, Dubai

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Mar 03
36

Strategy Strategy Strategy!

Posted by | Social Media | No Comments

Practical strategies for promoting your video online.

So you’ve produced that jaw dropping ad, whats happens next?

like any project, without strategy, and without a targeted plan on how to reach you
audience, your project is bound for to the recesses of the world wide webs graveyard
of unwatched videos.

Tackling your strategy is a straight forward exercise, and it begins by knowing your audience
first. This is not a mere description of the perfect persona that you are targeting in your campaign,
It goes deeper than that, almost to a subliminal level. Color schemes, denotations, tone and mood all contribute to this on a very profound level.

Strategy should not only be bound by ad spend and advertising channels, it should speak the
to your audience on a very personal wavelength. Video production techniques are evolving to
help content creators make fast paced quick cooks of content, this is not enough for strategy
to be implemented, looks to be developed, themes to be explored and tones to be set.

We are veering off the natural modes of communication and opting to quick fix solutions that
focus on quantity of views rather than quality of targeting. Your strategy should start by making
the image and the story resonate on deep microbial levels with the content digesters. Knowing your
audience is tantamount to your campaigns success, and your brand’s long term strategy.

What happened to focus group testing? Market research? and studies in to sociological changes in
audience preferences based on demographic factors?

The solution

We can’t avoid the obvious change in the way markets are reacting to the current digital storm that
is sweeping traditional media pipelines. So we must accept change, But we must also find a hybrid
mechanism that helps keep strategy at the top of the content creation pyramid. We need to reverse
engineer the way we produce content, and use technology to our advantage without it hindering the
thought process of a traditional creative approach.

Let’s use online platforms to gather data and credible research, but not neglecting the face to face interactions that we can obtain from a focus group setting, or face to face interviews with passers by. We can use both data supplement the quest for building the perfect content strategy.

A hybrid approach will work whether you a producing an animated video or corporate documentary
about your establishment, we can use data from multiple sources to build a formidable content strategy for your campaigns success.

Aug 16
35
animation agency dubai

Mac Vs PC For Animation Content Production

Posted by | Animation | No Comments

As an animation agency, we are asked this question quite a lot and to be honest – it is not a quick answer and we sometime choose to stay out of it! The reason why is that it can cause powered debate’s in the animation content production industry as people feel very strongly about the systems they use and its capabilities.
To stir up a conversation like this we may actually say that a MAC is a PC! After all – a PC is abbreviated from a “personal computer” which is exactly what a MAC is as well. This has absolutely nothing to do with the hardware or software on the actual device. They may look completely different from the outside; however, this ethic disappears quite quickly once you to start to look inside of the machines as they are both made up from similar hardware components.
Essentially the real differences in the two are within the operating software. So, let’s take a look at these below:

1. Operating systems
When it comes to a preferred operating system, everyone has an opinion. If you think about how ingrained our computers are in our everyday life – no wonder people feel this way. So the three operating systems in competition are run on most desktop PCs, Apple’s OS X, Windows and the various Linux distributions. Not to forget mobile operating systems but they are completely separate to these.
Comfort zones are a big factor here as people fall into the either/or mind set and are not willing to try anything else but their chosen.
As Ben Franklin’s now-famous quote says, “Time is money”. Although this may be a bit more literal for 3D artists, we know that in general the more efficient you are, the faster you can get your project finished and move on to the next. Or tweak your current making it the best it can be and this falls outside of any operating system. So, we think that it is vital that any 3D artist uses tools that help them accomplish their tasks quickly, what saves you time and your personal organisation for your current projects.

2. Pros and Cons of Macs
Apple has done a great job of positioning Macs to be the chosen computer for creative artists. Functionalities like the Adobe’s suite of software and even the tag folders visually with colors have helped perceive this mindset. This doesn’t mean that 3D artists will benefit from these and take advantage of the visual nature of the beautifully designed interface in OS X.
Getting straight here – some of the tools just aren’t available with OS X. The biggest being its 3ds Max. To take place of these there are like for like versions available such as Maya, MODO or CINEMA 4D.
However, we need to be practical and honest in that computers will be computers! They can fail at any time no matter what make or model. However, as Apple have locked down the OS X to avoid any customization it saves time completely by not having to tweak the hardware

3. Pros and cons of Linux-based PCs
Linux isn’t a mainstream operating system but it is quite commonly used in the 3D animation industry. You could do anything with Linux from supporting your 3D programs to run faster by stripping out any extraneous software running in the background. On the other hand, generally speaking Linux often isn’t regarded as a user-friendly operating system. This has to do with the customization that can be built into Linux. So, while that customization can ultimately save a lot of time, it can also mean that a lot of learning is required.
We see Linux as a great option for those who do love customization and like to deal with complicated coding now and then. As far as we can see – there isn’t an official “boot camp” for Linux PCs functionalities and techniques and we think there doesn’t really need to be either. You always have the option of dual-booting Linux and Windows and there are plenty of tutorials online to help you do this.

4. Pros and cons of Windows-Based PC’s
We generally see a lot of love / hate relationships with windows, however it is by far the most popular operating system according to Net Market Share Online. Most people will be using it now or have used it before previously. The reason why us 3D artists may favour it is that just about every tool you could wish for is available of Windows including 3ds Max. Macs are great for anyone who doesn’t mind changing their systems and Linux systems are good for those who want extreme customization. Then Windows-based PCs are a great middle ground between the two – giving ease of use and customization
On the other hand there is more chance of serious unwanted viruses or malware with the window-based PC’s. Other operating systems definitely aren’t immune to viruses but as Windows is the most popular operating system it also means it’s the biggest target for malicious code. As a 3D artist, you’ll more than likely need internet security software running at all times. One disadvantage is that this can take away some of your processing power for your 3D programs and, depending on the security software you’re using, could completely freeze your 3D programs so this is something to be aware of.

5. So which operating system is best for you?
There is no one size fits all when it comes to operating systems so you need to find one that will help you be as efficient as you can be for your 3D projects. So, it is best to focus on what is best for you and not what you want or think that looks good. Once you come to the conclusion of these two points it should be a lot easier to look at your options in a more objective light.
At Zaini Media we always advise to go for one that is completely dedicated to your 3D work. By keeping your work computer separate, the space shall be dedicated to your work and so will the operating system. Now that you’ve had a chance review the pros and cons for each operating system, we would love to hear your thoughts and what you have chosen to work with and why!

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